Alternatives to AvenueHQ: roomvu
Pros and cons of roomvu against Avenue HQ to help you make the best decision for a lead generation platform for your real estate business
If you are here because you are a real estate agent; you have likely been testing different platforms to help you generate leads. One platform that has been helping agents is AvenuHQ. AvenueHQ grew out of a need in the real estate industry for resources that take on the marketing of real estate professionals. Many real estate professionals have been using AvenueHQ. In this article, we are going to compare AvenueHQ to the alternative of roomvu.
AvenueHQ offers many marketing services such as real estate agent websites, Avenue Accounts (which allows agents to control and monitor their prospects), clients and website traffic. Additionally, it offers Google and social media advertising, newsletters, etc.
But most of these awesome services come with a price. Also, there is no product without any drawbacks. Even the most sophisticated platforms still have their flaws: gaps in services that are noticed by other platforms and offering alternatives. Therefore, we are here to introduce less expensive comparable options.
What is AvenueHQ?
AvenueHQ is a real estate marketing platform where a team of marketers, engineers, and designers try to help agents market themselves online. The goal is to help agents stand out by building beautiful, lead-generating websites, social media promotion, and managing targeted online advertising.
What is roomvu
The real estate industry is filled with landing pages and eye-catching websites sending the same message over and over to the same audience. No one is unique and there is nothing unique to offer. Numerous landing pages are filling up the real estate market online and there is literally nothing valuable on them.
To roll back the situation and regain the audience’s trust and appear as the local market leader, agents need valuable, compelling and scalable content. roomvu is the Content Factory which provides the agents with such content which automates:
- Content production
- Publishing
- Advertising
- Customer acquisition
Also, roomvu’s smart Content Factory:
- Picks the right topics
- Creates realtor-branded social media videos
- Enriches them with latest market data
- Targets realtors’ audience based on their sales history
- And captures leads
AvenueHQ vs roomvu Feature Comparison
In this section we will have a brief overview of the services roomvu and AvenueHQ offer:
Real Estate Website:
A professionally designed custom-built website:
- Mobile Optimized
- Featured & Sold Listings
- Integrated Lead Capture: Integrated into the website featuring passive or forced lead capture and targeted landing pages.
- Walkscore Integration
- Buyers & Sellers Guides
- Mortgage Calculator
- Search Engine Optimized
- Embedded Newsletter Sign Up
- Blog
- Integrated IDX and Saved Search
- A full suite of lead
roomvu Agent Profile
roomvu’s Agent Profile is a comprehensive platform featuring all the necessary features a real estate website should have including but not limited to:
- Specializations
- Testimonials
- Branded MLS Search
- Home Valuations
- Listings
Marketing
In AvenueHQ digital marketing experts serve intelligently crafted advertising to agents target audience on Facebook, Instagram, and Google Ads.
- Listing Ads: Geo-targeted ads for listings
- Seller Ads: Finding potential local sellers by Home Evaluation
- Buyers Ads: Finding interested buyers and showing them matching listings based on their interest.
roomvu Social Media Automation
Position yourself as a real estate expert with relevant posts
Stop worrying about what & when to share. Get it done with automated, targeted social media posts! Just brand & customize to your liking and we’ll do the work.
Connect your social media accounts
Automation is only the beginning. Connect & capture more leads with automated video and landing pages.
Get leads online
Our targeted approach & insightful content connects you to your network intelligently & authentically
Promote with tailored advertising
Get even more leads with a tailored ad campaign targeting your audience!
roomvu Content Calendar
roomvu on the other hand offers what matters most these days to the real estate agents. Valuable and insightful content. roomvu’s Content Factory uses AI to pick the best type of content for each real estate agent. Its content calendar allows the agents to go after their own business without worrying about content production and promotion.
Avenue App
A lightweight app to manage leads. New leads are emailed showing their origin.
roomvu Content Factory
roomvu uses its extensive video content library to generate leads. Few real estate marketing companies offer videos and those who do have nothing special to share in their videos. A 15-second video including a few image slides will not offer much to the audience.
But the videos in roomvu are meant to be valuable. They are created based on factual data and by the power of AI are tailored to the needs of each agent.
All agents need to do is just pick from countless insightful videos available for them based on AI.
Alternatives to AvenueHQ: roomvu Email Marketing
As another one of novel ideas to nurture your leads, roomvu offers its email marekting platform where agents can:
- Upload their contact lists
- Use email text templates
- Customize the emails
- Choose and the video content they want to the email
That’s is. Hassle free emailing without worrying about how to send it. Furthermore, your emails are much more valuable now as they include tailored videos that appeal to your audience.
AvenueHQ Pricing
AvenueHQ offers its services in 3 packages starting from $179 monthly plus a $399 setup fee. That means you need to spend $578 right off the bat. Furthermore, there are some additional fees for the ad budget. Plus, you pay additional costs above 2000 eNewsletter subscribers.
Here is the breakdown of AvenueHQ services you will get in each package:
Alternatives to AvenueHQ: roomvu Pricing
As an alternative to AvenueHQ, roomvu offers 4 packages of pro, premium, and platinum and platinum.
In the more advanced packages, real estate agents can enjoy features like submarket and neighborhood videos, video customization, email marketing, and (coming soon!) social media automation which be available for all users for a limited time!
Videos Are the New Game Changer
Do you ever wonder why all those fancy real estate marketing platforms fail while charging their customers high prices? Because:
Everybody is sick and tired of reading blog posts, seeing home valuation reports and other content that offers no value.
Who Reads Blogs?
Also, with the hectic lives people run, they are getting more and more impatient to get the message of the content they are exposed to. Time is precious and if a piece of content takes too long to convey the message it offers, it will be ignored. That is what exactly is happening with the blog posts. Yes, we do blog posts for you, but that has a completely different purpose. You are here to learn on your own. Who cares if an agent posts daily articles on their blog? It might sound better than nothing but, the effort outweighs the result.
Home Valuation, No Thanks!
The idea behind home valuation landing pages is solid and we recommend real estate agents use them in their marketing plans. However, the problem lies somewhere else. Go and take a look at the content real estate agents are sharing on their social media and websites.
Almost EVERYBODY is sending the same message over and over. Every real estate agent is offering a free home valuation.
It does not matter how brilliant an idea is when everybody is using it. You need to stand out. Home valuations ALONE will not help with that.
Why Videos?
So what should real estate agents do? Our recommendation? Videos. Videos are a marketing game changer. They:
- Are not boring,
- Convey a lot information in a short time and
- Are more valuable because they are harder to make.
Take a look at this video and see how conveniently it conveys the information the audience needs:
That is why roomvu has chosen videos as its main offer to real estate agents. Also, roomvu focuses on producing quality videos and that actually have something to say and offer value. There are many other services that produce short 15-second videos. These short videos have ended before the audience gets a chance to see what they are about.
Content is KING
When Bill Gates published an essay with the above sentence as the title in 1996, maybe many people were skeptical and found it hard to believe. However, nowadays when traditional marketing methods keep failing, people in business start to look all the same unless the provide their audience with something unquiet or as in unique content. YouTube actually pays you to produce valuable content. You know why? because people are looking for it.
In-line with Latest Market Data and Trends
As already mentioned, videos are the new game changer, but not every video. It is true that videos are hard to make but does not mean all videos are worth the time you spend for watching them. Videos in roomvu are produced using an on-demand real estate video engine and are chosen from an AI driven content pool.
Videos produced for real estate agents are based on actual data on what audiences are looking for marketwise. Therefore, sharing them will provide great value for real estate agents’ marketing efforts. Branding and customization of the videos by agents will also help promote their brand and increase awareness.
Become The Market Leader
Now what does valuable content bring? It brings you the trust of your audience. If you manage to get your audience watch your valuable and compelling content (videos) then you will gain their trust. It always works. The point is standing out and offering what others are not.
Videos Are Hard to Make
Yes we know it. Creating valuable and eye-catching videos is not easy. Have a look at this video:
Creating video content is hard because it needs:
- Professional videography and editing skills
- Professional equipment
- Thorough and continuous research to get up-to-date data
- A lot of time
Alternatives to AvenueHQ :roomvu Helps with the Hard Part
That is why many real estate agents and marketing platforms try to steer clear of making videos. We know how hard, expensive and time-consuming it could be for the real estate agents to create real estate videos. Therefore, we are offering this convenient feature to the agents. All the need to do is just get the videos and share them on their social media and website. We are happy to even promote them for you.
Takeaway: Alternatives to AvenueHQ: roomvu
To sum up the comparison between roomvu and AvenueHQ, both products are rather similar and offer a familiar real estate lead generation experience. They are ideal for real estate agents and teams wanting to target their audience and turn them into leads.
AvenueHQ is an amazing solution for real estate agents with big budgets that need a robust package of real generation tools. It offers many versatile services focused on the real estate website.
roomvu offers its smart Content Factory where real estate agents do not need to lift a finger. AI video engine chooses the right videos based on the previous sales history of agents and agents can manage their calendar choosing different landing pages and videos they wish. Social media automation has never been easier.
If you have a decent budget and are looking to start big and can make do with no videos, you can go with AvenueHQ. On the other hand, roomvu is a better choice if you are looking for a smarter and more AI driven, content and video-based marketing. If you want to take advantage of videos roomvu is a better option. The platform is focused on the videos as the main avenue of marketing.
In brief, each platform offers great features for lead generation. The primary differences being the core of marketing in which roomvu offers more insightful targeted videos. Join today and start generating leads.
