Regardless of your business, you need to take digital marketing seriously since people nowadays look at their phones rather than their immediate surroundings. As a real estate agent, you are no exception. There are many tools and services out there that try to help realtors with their digital marketing. One of these tools is called BoldLeads which helps agents with email marketing and lead generation landing pages. In this article, we are going to analyze roomvu as an alternative to Boldleads.
What is Boldleads
BoldLeads offers exclusive real estate lead generation for buyers and seller leads. Agents can generate and nurture leads with BoldLeads.
What is roomvu
roomvu is the ultimate solution for real estate marketing aiming at ready-made real estate videos customizable with agents’ branding and easily shareable content. Videos include different topics including:
- Market updates
- Market trends
- Tips and tricks
- Brokerage videos
- etc.
Also, There are lead-capturing landing pages and news sections that complement videos.
All this content can be easily shared on agents’ social media or sent through roomvu’s email marketing platform.
Tools already in the market mostly focus on text and images to generate leads but users do not read anymore. Video is the new king of content. To roll back the situation and regain the audience’s trust and appear as the local market leader, agents need valuable, compelling and scalable videos content. roomvu is the Content Factory that provides the agents with such content which automates:
- Content production
- Publishing
- Advertising
- Customer acquisition
Also, roomvu’s smart Content Factory:
- Picks the right topics
- Creates realtor-branded social media videos
- Enriches them with latest market data
- Targets realtors’ audience based on their sales history
- And captures leads
BoldLeads vs roomvu Feature Comparison
In this section we will have a brief overview of the services roomvu and BoldLeads offer:
Ad Management
Bold Leads offers real estate ad management in which their team of marketing pros run and maintain ad campaigns.
roomvu Smart Ads
Establish your online presence with quality posts shared automatically. Stop worrying about what & when to share with automated, targeted social media posts! Just brand & customize to your liking and we’ll do the work.
Marketing Measures
Bold Leads offers its own CRM that offers action plans to follow up leads.
roomvu on the other hand offers what matters most these days to the real estate agents. Valuable and insightful content. roomvu’s Content Factory uses AI to pick the best type of content for each real estate agent. Its content calendar allows the agents to go after their own business without worrying about content production and promotion.
Watch the following explainer video to learn more how our content calendar works.
Lead Generation
Bold Leads also offers lead geenration landing pages that aim at catching the leads at the first stages of their journey.
Branded Ready to Go Real Estate Landing Pages
Build connections by pairing landing pages with data rich content. Showcase your expertise, promote your services, and help new friends get to know you.
All agents need to do is just pick from countless insightful videos available for them based on AI. With a carefully executed social campaign, landing pages help you convert leads! Don’t skip this: Capture buyer details once you’ve added value with data rich market reports.
roomvu – Other Features
Now lets have a look at other features roomvu offers:
roomvu Email Marketing
As another one of novel ideas to nurture your leads, roomvu offers its email marekting platform where agents can:
- Upload their contact lists
- Use email text templates
- Customize the emails
- Choose and the video content they want to the email
That’s is. Hassle free emailing without worrying about how to send it. Furthermore, your emails are much more valuable now as they include tailored videos that appeal to your audience.
roomvu Social Media Automation
Position yourself as a real estate expert with relevant posts
Stop worrying about what & when to share. Get it done with automated, targeted social media posts! Just brand & customize to your liking and we’ll do the work.
Connect your social media accounts
Automation is only the beginning. Connect & capture more leads with automated video and landing pages.
Get leads online
Our targeted approach & insightful content connects you to your network intelligently & authentically
Promote with tailored advertising
Get even more leads with a tailored ad campaign targeting your audience!
Videos Are the New Game Changer
Do you ever wonder why all those fancy real estate marketing platforms fail while charging their customers high prices? Because:
Everybody is sick and tired of reading blog posts, seeing home valuation reports and other content that offers no value.
Who Reads Blogs?
Also, with the hectic lives people run, they are getting more and more impatient to get the message of the content they are exposed to. Time is precious and if a piece of content takes too long to convey the message it offers, it will be ignored. That is what exactly is happening with the blog posts. Yes, we do blog posts for you, but that has a completely different purpose. You are here to learn on your own. Who cares if an agent posts daily articles on their blog? It might sound better than nothing but, the effort outweighs the result.
Home Valuation, No Thanks!
The idea behind home valuation landing pages is solid and we recommend real estate agents use them in their marketing plans. However, the problem lies somewhere else. Go and take a look at the content real estate agents are sharing on their social media and websites.
Almost EVERYBODY is sending the same message over and over. Every real estate agent is offering a free home valuation.
It does not matter how brilliant an idea is when everybody is using it. You need to stand out. Home valuations ALONE will not help with that.
Why Videos?
So what should real estate agents do? Our recommendation? Videos. Videos are a marketing game changer. They:
- Are not boring,
- Convey a lot information in a short time and
- Are more valuable because they are harder to make.
Take a look at this video and see how conveniently it conveys the information the audience needs:
That is why roomvu has chosen videos as its main offer to real estate agents. Also, as an alternative to BoldLeads roomvu focuses on producing quality videos and that actually have something to say and offer value. There are many other services that produce short 15-second videos. These short videos have ended before the audience gets a chance to see what they are about.
Content is KING
When Bill Gates published an essay with the above sentence as the title in 1996, maybe many people were skeptical and found it hard to believe. However, nowadays when traditional marketing methods keep failing, people in business start to look all the same unless the provide their audience with something unquiet or as in unique content. YouTube actually pays you to produce valuable content. You know why? because people are looking for it.
In-line with Latest Market Data and Trends
As already mentioned, videos are the new game changer, but not every video. It is true that videos are hard to make but does not mean all videos are worth the time you spend for watching them. As an alternative to BoldLeads roomvu are produced using an on-demand real estate video engine and are chosen from an AI driven content pool.
Videos produced for real estate agents are based on actual data on what audiences are looking for marketwise. Therefore, sharing them will provide great value for real estate agents’ marketing efforts. Branding and customization of the videos by agents will also help promote their brand and increase awareness.
Become The Market Leader!
Now what does valuable content bring? It brings you the trust of your audience. If you manage to get your audience watch your valuable and compelling content (videos) then you will gain their trust. It always works. The point is standing out and offering what others are not.
Videos Are Hard to Make
Yes we know it. Creating valuable and eye-catching videos is not easy. Have a look at this video:
Creating video content is hard because it needs:
- Professional videography and editing skills
- Professional equipment
- Thorough and continuous research to get up-to-date data
- A lot of time
roomvu Helps with the Hard Part
That is why many real estate agents and marketing platforms try to steer clear of making videos. We know how hard, expensive and time-consuming it could be for the real estate agents to create real estate videos. Therefore, we are offering this convenient feature to the agents. All the need to do is just get the videos and share them on their social media and website. We are happy to even promote them for you. Join today and start generating leads.
Alternatives to Boldleads: Pricing
Prices are not displayed on the Bold Leads’ website. Online Reviews say you need to pay $270 a month plus $250 for ad budget. And you need to pay for at least 6 months.
As an alternative to Bold Leads, roomvu offers 3 packages of Pro, premium, and platinum. The free version as always available to agents with limited features.
In the more advanced packages, real estate agents can enjoy features like submarket and neighborhood videos, video customization, email marketing, and (coming soon!) social media automation which be available for all users for a limited time!
Read More: Alternatives to Back At You: roomvu
roomvu has chosen videos as its main offer to real estate agents. Also, as an alternative to Bold Leads roomvu focuses on producing quality videos and that actually have something to say and offer value. There are many other services that produce short 15-second videos. These short videos have ended before the audience gets a chance to see what they are about.